Libros sobre Customer Experience

Aquí encontrarás diversos libros sobre Customer Experience que te motivarán a lazarte a crear grandes experiencias para tu usuario.

The Challenger Sale: Taking Control of the Customer Conversation - Biblioteca de Thinkers Co.

The Challenger Sale: Taking Control of the Customer Conversation

Matthew Dixon, Brent Adamson

The Journey to WOW: The Path to Outstanding Customer Experience and Loyalty - Biblioteca de Thinkers Co.

The Journey to WOW: The Path to Outstanding Customer Experience and Loyalty

Shaun Belding

Never Lose A Customer Again - Biblioteca de Thinkers Co.

Never Lose A Customer Again

Joseph John Coleman

The Customer Experience Book: How to design, measure and improve customer experience in your business - Biblioteca de Thinkers Co.

The Customer Experience Book: How to design, measure and improve customer experience in your business

Alan Pennington

What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint - Biblioteca de Thinkers Co.

What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint

Nicholas J. Webb

Would you do that to your mother? - Biblioteca de Thinkers Co.

Would you do that to your mother?

Jeanne Bliss

Be our guest: Perfecting the Art of Customer Service (Disney Institute Book) - Biblioteca de Thinkers Co.

Be our guest: Perfecting the Art of Customer Service (Disney Institute Book)

Ted Kinni

Sprinkles: Creating Awesome Experiences Through Innovative Service - Biblioteca de Thinkers Co.

Sprinkles: Creating Awesome Experiences Through Innovative Service

Chip R. Bell

The Nordstrom Way to Customer Experience Excellence: Creating a Values-Driven Service Culture - Biblioteca de Thinkers Co.

The Nordstrom Way to Customer Experience Excellence: Creating a Values-Driven Service Culture

breAnne O. Reeves, Robert Spector

The Ten Principles Behind Grear Customers Experiences - Biblioteca de Thinkers Co.

The Ten Principles Behind Great Customer Experiences

Matt Watkinson

Delivering Happiness: A Path to Profits, Passion, and Purpose - Biblioteca de Thinkers Co.

Delivering Happiness: A Path to Profits, Passion, and Purpose

Tony Hsieh

The Convenience Revolution: How to Deliver a Customer Service Experience That Disrupts the Competition and Creates Fierce Loyalty - Biblioteca de Thinkers Co.

The Convenience Revolution: How to Deliver a Customer Service Experience That Disrupts the Competition and Creates Fierce Loyalty

Shep Hyken

The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level - Biblioteca de Thinkers Co.

The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level

Colin Shaw, Ryan Hamilton

Otras categorías en nuestra biblioteca

Libros sobre Service Design - Biblioteca Thinkers Co.

Biblioteca

Service Design

Descubre cómo cubrir las necesidades de los usuarios entre los diferentes puntos de contacto.

Libros sobre Design Research - Biblioteca Thinkers Co.

Biblioteca

Design Research

Profundiza en los rituales y las necesidades de los usuarios.

Customer Experience

This roadmap will bring you closer to the real needs of your client in order to offer them a new and improved experience through Design Thinking.

Goals

  • Understand the current experience of your customer and identify the points of improvement.
  • Learn how to build and design experiences that make sense for your user and add value to your product or service.
  • Define the user journey identifying all aspects of your relationship that makes you relevant for them.

Process

When starting any roadmap it is interesting to have a starting point. Start by asking ourselves the following questions:

  • Which is the first moment of the user experience?
  • And "the end"?
  • How far goes your analysis?

Each product and services, as well as the sales channels, usually have their particular characteristics, that's why we have to explore previously the context of new products or services, without forgetting to set the main focus of the action.

Results

When finished this itinerary, we will have understood your customer journey, including the identification of possible focuses and key aspects to work. Based on this, we will have a new experience defined and proven with our customer from the initial moment and with specific actions to be accomplished.

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When finished this itinerary, we will have understood your customer journey, including the identification of possible focuses and key aspects to work. Based on this, we will have a new experience defined and proven with our customer from the initial moment and with specific actions to be accomplished.

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